RealWear raises $17M as it looks to take a simpler approach to enterprise AR headgear

TechCrunch | 2/14/2018 | Lucas Matney
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As the augmented reality industry slowly matures and those within it look to realize the path to ubiquity that they have been preaching, it turns out that they’re showing more appreciation for the vision that Google laid out years ago with its Glass headset.

RealWear is aiming to eschew the space-age reality altering helmets that others are pitching to enterprise customers in favor of an AR headset solution that gives industrial workers a taste for the utility offered by navigating tasks in a hands-free way.

Company - Headset - Google - Enterprise - Edition

The company’s HMT-1 headset is a rugged, more powerful take on Google’s enterprise edition Glass that operates more akin to a hands-free tablet than what we’ve typically seen from AR glasses companies. The company’s products offers some nice benefits to enterprise customers that focus on adding capabilities without compromising a wearer’s vision by adding opaqueness to a user’s vision with optical systems that are basically sunglasses.

The startup announced today that it has raised $17 million in a Series A round led by Columbia Ventures Corporation. Lowery says his company has already sold thousands of headsets and did $2 million in revenue in 2017, and that he believes it can do $20 million in 2018. A big focus of the outside funding will be to expand the company’s sales and marketing teams.

CEO - Andy - Lowery - President - Enterprise

RealWear CEO Andy Lowery previously was the President at enterprise AR unicorn Daqri where he says he grew frustrated with the startup’s vision that overlooked less obtrusive form factors. While Daqri has been focused on...
(Excerpt) Read more at: TechCrunch
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