A Tay–Bey Melee

Taki's Magazine | 11/29/2017 | Staff
jenn1020 (Posted by) Level 3
The celebrity battles of the 21st century tend to be fought most fanatically by foot-soldier fans who assume that they will in some way benefit from their idol’s triumph.

There’s a lot of magical thinking these days about how the good fortune of some individual celeb will somehow benefit the mass of her co-ethnics. For example, in The New York Times on Tuesday:

Meghan - Markle - Save - Monarchy

Can Meghan Markle Save the Monarchy?

I’m a black British woman who never cared about the royal family—until now.

Culture - Wars - Present - Fans - Pop

One of the stranger culture wars at present is being waged by fans of pop diva Beyoncé who are excoriating rival pop diva Taylor Swift for her “silence” on partisan politics: In other words, Swift hasn’t gifted us with her denunciation of the president like most of our other moral role models in the entertainment industry. For instance, the editorial board of The Guardian of London recently proclaimed:

‘The Guardian’ view on Taylor Swift: an envoy for Trump’s values?

Publications - Swift - Whiteness

Other publications have been more frank that what really bugs them about Swift is her excessive whiteness.

Personally, neither lady’s music is of much interest to me, but they do both work extraordinarily hard for their fans.

Turn - Swift - Fans - Swift - Beyoncé

In turn, Swift’s fans love Swift, while Beyoncé’s fans not only love Beyoncé but hate her rivals for her. Thou must have no strange goddesses before her. It’s not enough that Beyoncé triumph, but all others must lose.

“It’s easy for the entertainment industry to play upon fond hopes that some superstar’s fate is entwined with your own.”

Beyoncé - Example - Grammy - Awards - Career

Beyoncé, for example, has won 22 Grammy awards in her career, which stretches back to the last millennium, but that is far too few for her fans. Beyoncé must win all the prizes. For example, after the Grammy Awards show last winter, The New York Times headlined:

#GrammysSoWhite: Will Awards Face Race Problem?

Beyoncé

Beyoncé lost three...
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