Ray Liotta Takes the Role of Colonel Sanders for KFC

TVOvermind | 9/10/2017 | Rick Wallace
CarisCaris (Posted by) Level 3
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It is rapidly approaching a century since Colonel Harland Sanders founded Kentucky Fried Chicken way back in 1930, and the brand has definitely evolved since its inception. One thing that has remained constant with the KFC brand is the image of Col. Sanders. After the death of the Col. The brand executives decided to keep his image as the focal point and find actors and impersonators who shared the likeness of the beloved Col. Sanders and use them to promote and advance the brand. To this point, that strategy has worked out extremely well.

There have been some notable actors who have taken on the role of Colonel Sanders of the years, including Darrel Hammond, Billy Zane, Rob Riggle, and most recently, George Hamilton. Well, you can now add Ray Liotta to the famed list of Colonel Sanders replicas.

Lines - George - Hamilton - Liotta - Presence

Much along the lines of a George Hamilton, Liotta has a unique presence that will allow him to imprint his version of the Colonel into the minds of commercial viewers with ease. The original ad appearances will have Liotta starring in a commercial in which he will be forced to choose between the Georgia Gold honey mustard BBQ chicken and the smokey Nashville Hot Chicken, which can either be purchased as a sandwich or as chicken tenders.

The commercial’s dynamic is centered on the fact that the Colonel finds it extremely difficult to determine which of these recipes is his favorite.

Liotta - Commercial - Role - Roles

Liotta admits that while it is a short commercial, the role is challenging, because of the dual roles...
(Excerpt) Read more at: TVOvermind
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