UPDATED PepsiCo focuses on ‘guilt-free’ beverages, yet more research casts a pall over diet soda

MarketWatch | 4/29/2017 | Quentin Fottrell
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Diet soda is getting more bad publicity. PepsiCo said this week that its latest quarter was boosted by “guilt-free” products such as diet soda and bottled water, as consumers move away from sugary drinks, but more research is casting a pall over artificially-sweetened beverages too.

Diet soda sales have tumbled as consumers, turned off by studies on artificial sweeteners, have switched to bottled water, teas and energy drinks, instead. And this not the first study that has made a connection between diet soda to other serious medical issues. Several recent studies have linked diet soda and cardiovascular disease and showed a correlation (if not a causation) between cancer and aspartame. The beverage industry says people who are overweight and already at risk for heart disease may consume more diet drinks in an attempt to control their weight and the Food and Drug Administration has ruled that artificial sweeteners are safe.

Beverage - Industry - Safety - Sweeteners - Sweeteners

The beverage industry highlights the safety of artificial sweeteners. “Low-calorie sweeteners have been proven safe by worldwide government safety authorities as well as...
(Excerpt) Read more at: MarketWatch
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