DJ app looks to lend professional spin to party dance mixes

phys.org | 4/22/2017 | Staff
applecan (Posted by) Level 3
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James Jones had the problem that every college student wants: too many paid gigs.

While studying engineering and economics at the University of Notre Dame, he DJed three to four parties each weekend and picked up opening slots for big-name acts like Big Sean. But he started stretching himself too thin, so he built a program that mixed music and took requests. He offered it to customers at a discounted price.

Club - People - DJ - Jones - Works

"I played it at a club that I was supposed to be DJing at and I walked around and asked people, 'Hey, what do you think of the DJ?' and they were like, 'He's good,'" Jones said. "I was like, OK, this works."

After moving to Minneapolis to work as a data analyst for Target, he DJed as a side job and met fellow table turner John Boss, who eventually joined his quest to make the program an app. In January, the duo started testing it out at events. Earlier this month, they made a limited version of the app, dubbed Spark DJ, available in Apple's App Store.

Support - Investors - Jones - Boss - Day

After gaining support from investors, Jones and Boss ditched their day jobs so they could drop the beat. With proper licensing, the two add songs to the app's library daily, scrutinizing each one to fit it into algorithms meant to simulate what a live DJ would do.

Once users download the app for free, they pay $5 to $10 each time they use it for a party. Event hosts can give the app guidelines by selecting artists, songs or genres they like, and the app curates a personalized mix. Users can also pick themes to fit specific atmospheres, such as barbecues or children's parties.

DJ - App - Mix - Crowd - Requests

Like a live DJ, the app adjusts its mix based on the crowd's requests. Partygoers can download the app for free and "join"...
(Excerpt) Read more at: phys.org
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