Despite briefly hiding Instagram comments after appearing in a sexually charged Saturday Night Live sketch, the Sara Lee Corporation says it is taking the SNL fame “in stride.”
On the NBC series’ Nov. 16 episode, host Harry Styles appeared in a Sara Lee-centric skit in which he played Dillan, a social media manager who was called into a meeting to discuss “off-brand activity” on the company’s Instagram account. Dillan had used the @SaraLeeBread handle to leave sexually suggestive comments on multiple posts, including “Wreck me daddy” and “Destroy me king” on a Nick Jonas photo.
Statement - New - York - Post - Sunday
In a statement to the New York Post on Sunday, Sara Lee’s parent company, Bimbo Bakeries USA, said, “We didn’t participate in creating the skit and its content doesn’t align with Sara Lee Bread’s brand. But we all know SNL pushes the envelope for laughs and we are taking it...