(Reuters) – GoPro Inc beat analysts’ estimates for third-quarter revenue on Thursday, boosted by demand for its new Hero camera, sending its shares up 11% in after-market trading.
Through its flagship “HERO” line, the company is trying to differentiate its premium-priced offerings from smartphones with improved cameras, as it looks to lure back action junkies.
GoPro - Cameras - Version - HERO - Line
GoPro launched two new cameras including a ramped up version of its HERO line in October.
“Both products (HERO8 Black and MAX) appear to be unquestionable hits with consumers and we’re...
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