Zume will provide food trucks for &pizza

TechCrunch | 9/19/2019 | Staff
vegdancer18 (Posted by) Level 3
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Zume first made waves by entering the scene as a robotic pizza company. Since then, however, the SF Bay Area startup has taken pains to demonstrate that it has its sights set on a loftier goal of providing sustainable infrastructure for the restaurant industry.

Last April, the company made its Zume Pizza wing a wholly owned subsidiary of the newly minted Zume Inc. Seven months later, it reportedly snapped up $375 million from SoftBank, and, in June, used some of that money to purchase Pivot, a plant-based alternative packaging company.

Today - Company - Step - Industry - Outreach

Today, the company takes an important step toward larger industry outreach with the announcement of new partner, &pizza. The chain, which operates 36 “fast-casual” locations, will be utilizing Zume’s “Forward Mobile Kitchen” trucks to expand outreach in its native Washington, D.C.

The food truck model opens the company to some new opportunities not always afforded by the standard brick and mortar model, including the ability to try out new neighborhoods and check the demand for different products.

Today - Hundreds - Thousands - Dollars - Year

“Today it costs hundreds of thousands of dollars and takes a year, sometimes more, to open up a bricks and mortar store, but by leveraging our infrastructure they can open a new market in a matter of weeks and they can do it with a flexible financial model,” Zume CEO Alex Garden said in an interview with TechCrunch.

Zume’s offering is a combination of bespoke mobile kitchens that double as food trucks and delivery vehicles, combined with AI systems designed to better understand and respond to customer demand, based on location, traffic patterns and the like.

Deal - Zume - Step - Startup - Promises

The deal isn’t make or break for Zume, but it’s an important step for a startup whose promises for profitability still appear fairly abstract from the outside. “What I can tell you for sure is that over between now and the end of...
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