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Taxing cakes, biscuits and sweets could tackle obesity and lead to people in the UK losing 2.8lbs (1.3kg) a year, a study has claimed.
Researchers say slapping a 20 per cent tariff on the sugary snacks could be more effective than the current fizzy drinks tax.
Campaigners - Tax - Price - Increase - Drinks
Campaigners have already called for the broader 'calorie tax' to add to the price increase on drinks, adding that targeting sugar on its own isn't enough.
Figures show a quarter of people in the UK are now obese, meaning they're at a greater risk of cancer, heart disease and stroke.
Study - Medical - Journal - Scientists - Family
In a study published in the British Medical Journal, scientists predicted the average family could eat almost 9,000 fewer calories each year if the prices of their favourite treats were inflated.
And this, they claimed, could cut the country's obesity rate by as much as 2.7 per cent, bringing around 446,000 people back to a healthy weight within a year.
Researchers - London - School - Hygiene - Tropical
Researchers led by the London School of Hygiene and Tropical Medicine (LSHTM) looked at grocery shopping habits of families in the UK.
Their concept of a 20 per cent price increase on high-sugar snacks could push the price of a pack of 10 Cadbury Mini Rolls from £2.50 to £3.
Bar - Dairy - Milk - Chocolate - £2
A 200g bar of Dairy Milk chocolate could rise from £2 to £2.40, or a bag of Haribo Starmix from £1.25 to £1.50, based on Tesco prices.
The team said the option was 'worthy of further research' as the Government continues to look for new ways to curb obesity, particularly in children.
UK - Profile - Sugar - Intake - Study
'The UK has a unique profile when it comes to free sugar intake,' said the study author Dr Pauline Scheelbeek, a health researcher at LSHTM.
'Unlike many other countries, the amount of calories consumed through high-sugar snacks is on average much higher than those consumed through sugar-sweetened beverages.
'Our work found that...
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