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Netflix and YouTube are now among the four most popular television platforms in Britain.
The streaming giants have eclipsed BBC Two and Channel 4 in a huge shift in the nation’s viewing habits.
Adults - Average - Minutes - YouTube - Minutes
Adults now watch an average of 34 minutes of YouTube and 18 minutes of Netflix a day, falling short of BBC One at 48 minutes and ITV at 37.
Young adults, aged 18 to 34, had the US giants as their most-watched viewing platforms, according to a report by the watchdog Ofcom. They spent an hour and four minutes on YouTube and 40 minutes on Netflix.
Half - Households - Subscribe - TV - Service
Nearly half of households subscribe to a TV streaming service, Ofcom also found.
The number signed up to paid-for services, including Netflix, Amazon Prime Video and Now TV, rose from 11.2million (39 per cent) last year to 13.3million (47 per cent) in 2019.
Viewing - TV - Time - Hours - Minutes
Traditional viewing still accounts for most TV time (three hours and 12 minutes a day) – although this is down 50 minutes on 2010, the watchdog found.
But daily streaming rose by seven minutes last year to 26 minutes. Young people, who spend an hour a day on YouTube,...
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