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Three years into its life with 2 million paying users signed up, Workplace — Facebook’s platform for businesses and and other organizations to build internal communities and communications — is about to make a significant business shift of its own. Come September 2, Workplace is changing its pricing tiers, how it charges its users, and the services that it provides customers.
Up to now, Facebook has taken a very simple approach to how it charges for Workplace, unique not just because of it being a paid service (unlike Facebook itself, which is free), but for how it modelled its pricing on the basic building block of Facebook-the-consumer product: a basic version was free, with an enhanced premium edition costing a flat $3 per active user, per month.
Changes - Shifts - Tiers - First - Prices
Those are not the only changes. Two other notable shifts are getting introduced with these new tiers. First, these prices will be for all users, regardless of whether they are active in the month.
And second, they are specifically prices for people who access Workplace as general “knowledge workers” — marked by having email addresses and specific job functions. Frontline workers — for example cashiers or baristas or others mostly on their feet all day helping customers — will be an add-on at $1.50 per person per month, also regardless of whether they are active or not.
Rest - Features - Tiers
For now, the rest of the features in the different tiers are remaining the same:
The changes at Workplace come amid a number of other developments among workforce collaboration and communication platforms.
Slack - Ups - Downs - Lot - Scrutiny
First and foremost, Slack has how gone public, subjecting it and its ups and downs to a lot more public scrutiny, but also putting it on the map as a business of some standing, helping it make a bigger move into brokering more deals with the larger enterprises that Workplace...
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