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Liberty University has announced that Michael W. Smith will be joining its faculty as the director of the Michael W. Smith Center for Commercial Music, set to launch this fall. Another well-known name that will be involved in the program is Kevin Jonas, Sr., father and original manager of the popular group, the Jonas Brothers.
“We want to give all of our students—music majors or not—a conduit to the world stage,” said Vernon Whaley, dean of the Liberty University School of Music. “Now, we’re moving toward commercial music so we can train Christian marketplace musicians ready to enter the industry when they graduate.”
Whaley - Liberty - School - Nation - Leaders
According to Whaley, Liberty is already the top school in the nation for training worship leaders. Now, the university hopes to establish itself as one of the country’s top schools for training commercial musicians.
Al Denson is Liberty’s commercial music industry liaison and has been instrumental in connecting those involved in the project, including Smith and Jonas. Denson says that Smith is the ideal choice for the director of the new program because he has “had such a good legacy and reputation, and that all lines up with the legacy and reputation of Liberty.” Although Smith is the center’s director, he is only one of the successful artists who will participate in it and help to train musicians aspiring to achieve commercial success.
Denson - Christian - Artist - Artists - Years
Denson, who is a former Christian recording artist himself, says, “These artists remember how hard it was starting out, working years and years to have the opportunity to record on a major label. So when they have a chance to give back to those who are really wanting to...
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