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Nexstar-owned stations in nearly 100 markets across the country have gone dark on AT&T’s DirecTV as the companies battle it out over a new retransmission consent deal covering dozens of Big Four network affiliates.
Nexstar said the stations went down at 11:59 p.m. ET on July 3 after DirecTV rejected an offer to extend the previous contract until Aug. 2 in order to continue negotiations. Nexstar said in a lengthy statement that DirecTV executives discouraged the broadcaster from running a crawl on its stations warning viewers of the potential blackout, a move that Nexstar executives took as a sign of confidence that a deal for more than 120 stations in 97 markets would be completed by the July 3 deadline.
Nexstar - Progress - Negotiations - DirecTV - Nexstar
“While Nexstar believed progress was being made in the negotiations, DirecTV misled Nexstar as it requested that viewers not be informed about the pending expiration as long as negotiations were continuing to be constructive,” Nexstar said. “Yet, with minutes to go before the prior agreement was to expire, DirecTV/AT&T did not accept Nexstar’s offer for an...
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