Netflix Madrid Production Hub Inaugurated by Reed Hastings

Variety | 4/28/2017 | John Hopewell
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MADRID — Netflix CEO Reed Hastings officially inaugurated the U.S. streaming giant’s Madrid Production Hub, its first European production center, on Thursday morning.

While the hub’s first three sound stages look impressively efficient, they are designed principally for TV work, not gargantuan blockbuster movie production.

Francisco - Ramos - Netflix - Vice - President

Accordingly, Francisco Ramos, Netflix vice president of Original Series, unveiled two new series: “El Inocente,” from Oriol Paulo, produced by Belen Atienza and Sandra Hermida; and “Los favoritos de Midas,” to be directed by Mateo Gil, starring Luis Tosar, and produced by Adrián Guerra.

Hastings used the occasion to announce that Netflix had 24 global originals in some phase of production or development in Spain, just two of which are currently shooting, including the third season of “Money Heist,” at the Production Hub. More than 40 other co-productions are in development of production. Netflix has to date worked with 13 different production companies.

Stories - Hollywood - Europe…particularly - Spain - People

“It turns out that not all interesting stories come from Hollywood. We’ve been investing in Europe…particularly in Spain. It all follows what people want to watch,” said Hastings, who was interviewed by Alvaro Morte, the Professor in “Money Heist.”

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Production - Hub - Madrid - Ciudad - Tele

The Production Hub is located at Madrid’s Ciudad de la Tele (TV City), now re-baptized less colloquially as Secuoya Studios, a 10,000 square-meter (108,000 square-foot) campus in Tres Cantos, a satellite village 20 minutes’ drive north of the Spanish capital.

It currently consists of three 1,200 square-meter (12,900 square-foot) sound stages, making up one single 70,000 square-foot studio complex building. The main studio building is fronted by three stories of swish open-plan offices and, to one side, a 250-seat auditorium, where the Netflix presentation took place.

Secuoya - Studios - Ground - Construction - Site

Secuoya Studios has broken ground on second-phase construction, which will enlarge its site to a total of 22,000 square-meters. These include two more slightly-larger sound...
(Excerpt) Read more at: Variety
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