LOS ANGELES (Variety.com) – Talk about scary good.
“Us,” the second directorial effort from Jordan Peele, pulled off a stunning debut, generating $70 million from 3,741 North American locations. That haul is enough to land it the second-best opening weekend of the year behind just Disney’s “Captain Marvel” ($153 million). The psychological thriller about a family confronted by a band of doppelgangers nearly doubled projections, which estimated a three-day total in the $38 million to $45 million range.
Weekend - Horror - Movie - Place - Launch
“Us” now has the largest weekend for original horror movie, surpassing “A Quiet Place,” as well as the biggest launch for an original R-rated film behind “Ted.” It also shattered the benchmark set by Peele’s directorial debut “Get Out,” which launched with $33 million in 2017.
Universal, Jason Blum, and Peele’s Monkeypaw Productions produced “Us” for $20 million. Since its debut at the South by Southwest Film Festival, “Us” has built up word of mouth. It has a 94 percent on Rotten Tomatoes, rare praise for the horror genre. It stars Lupita Nyong’o and Winston Duke as a couple forced to fend off blood-thirsty clones while vacationing with their kids.
Us - Moviegoers - Fright - Marvel - Business
While “Us” catered to moviegoers looking for a good fright, “Captain Marvel” was doing some terrifying business of its...
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