Opel plans Russia comeback as PSA seeks out new markets

phys.org | 3/14/2019 | Staff
anikianiki (Posted by) Level 3
Click For Photo: https://3c1703fe8d.site.internapcdn.net/newman/gfx/news/2019/afterthreeye.jpg

German carmaker Opel on Thursday said it would return to Russia after a more than three-year absence as new French owner PSA branches out in a bid to reduce the group's reliance on the European market.

Opel will start by making three models available at Russian dealerships in the fourth quarter of 2019, the brand with the lightning logo said in a statement.

Models - Zafira - Life - Minivan - Vivaro

Two of the models, the Zafira Life minivan and the Vivaro transporter, will be manufactured at PSA's plant in the western Russian city of Kaluga.

The move by car giant PSA—which also sells cars under the Peugeot and Citroen brands—will step up competition with French rival Renault, which owns Russia's iconic Lada brand.

Opel - Owner - US - General - Motors

Opel's previous owner, US behemoth General Motors, yanked the German carmaker from the Russian market in 2015 and closed its Saint Petersburg factory in the face of plummeting sales as the country grappled with an economic crisis and a plunging ruble.

The Russian comeback is part of PSA's push to diversify its revenues...
(Excerpt) Read more at: phys.org
Wake Up To Breaking News!
Measuring his life out one teaspoon at a time.
Sign In or Register to comment.

Welcome to Long Room!

Where The World Finds Its News!