Hollywood startup NewTV christens itself Quibi

CNET | 10/10/2018 | Joan E. Solsman
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NewTV's Jeffrey Katzenberg and Meg Whitman update an audience Wednesday at the Vanity Fair New Establishment Summit on the latest from their digital media startup, now called Quibi, for "quick bites."

NewTV, the closely watched Hollywood startup with $1 billion in funding from Hollywood studios, on Wednesday rechristened itself Quibi, a portmanteau of "quick bites" -- its go-to descriptor for the high-end, short-form shows it hopes you'll stream on your phone.

NewTV - Promises - Ambitions - Field - Video

NewTV has made bold promises about its ambitions, but it's entering into a competitive field that's only getting more crowded. Its mobile-first video service is shooting to deliver HBO-level quality shows in YouTube-like short form snippets. But it must compete not only with YouTube and the traditional programmers like HBO, but also with Netflix, Amazon, Hulu, Facebook and -- soon -- Apple.

The company is headed up by Hollywood big shot Jeffrey Katzenberg and veteran Silicon Valley executive Meg Whitman, who spoke at the Vanity Fair New Establishment Summit Wednesday in Beverly Hills, California. They detailed a handful of programs they're developing for Quibi with big-name filmmakers:

Oscar-winner - Director - Guillermo - Toro

Oscar-winner director Guillermo del Toro...
(Excerpt) Read more at: CNET
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